DEVO 2.0
Gah.
What's that high pitched whining noise?, it's me spinning im my grave, in the future. First heard of this DEVO 2.0 project over a month ago and it's taken me this long to come to terms with it.
I love DEVO, well I love early DEVO, everything since Oh No it's Devo can suck a dick. They've been an inspiration and an influence on me since I was 16. The 'Shrivel Up' stories in MBLEH issues 2 and 3 got their name from a DEVO song and loosely feature the devolution theory.
The band members have existed in various forms over the past two decades, Frontman Mark Mothersbaugh has made a new career doing in scoring and soundtracks, that nutty tune from Rugrats is one of his. They were true pioneers of sound and vision. They refromed recently for
short tours but haven't recorded anything new.
Then I find about DEVO 2.0 and in the email I got it sounded good:
"Here, DEVO are doing some kids stuff with Nickelodeon or something"
This is taken from their site:
DEV2.0 is a strange, Corporate-Feudal experiment that attempts to bring the original DEVO music sensibility to children in the 5 to 8 year old demographic range.The band is composed of 5 talented kids ranging in age from 10 to 12 years old. They are able to play and sing. DEVO produced the music for them and Gerald Casale directed all of the videos for the DVD which was funded by Buena Vista Records, a division of the Disney Company.
Could this be the final act of post modern deconstruction? The final Devolution? Another subversive message to get me going? No, I don't think so. Seems like a good old fashioned cheque-dangler to me.
Although I love the band, I never fully took their message on board, I don't really think they understood what they meant themselves. I've read loads of shit about their theories but still
don't really get it. Any attempts to sneak this deal through as a 'Corporate-Fuedal experiment' won't work. The whole thing is fucked up. Granted, I'd love my kids to listen to DEVO instead of
whatever ringtones are available but not like this. I think it's the Disney part that gets me.
I've always said I'd sell out at the first opportunity so I can't blame them for making a few quid off it while plugging their back catalogue but to try excuse it as part of their grand scheme doesn't bide well with this sap.
Take a peak for yourself here but be sure to check this one out, DEVO in their prime, banging
out two songs.
What's that high pitched whining noise?, it's me spinning im my grave, in the future. First heard of this DEVO 2.0 project over a month ago and it's taken me this long to come to terms with it.
I love DEVO, well I love early DEVO, everything since Oh No it's Devo can suck a dick. They've been an inspiration and an influence on me since I was 16. The 'Shrivel Up' stories in MBLEH issues 2 and 3 got their name from a DEVO song and loosely feature the devolution theory.
The band members have existed in various forms over the past two decades, Frontman Mark Mothersbaugh has made a new career doing in scoring and soundtracks, that nutty tune from Rugrats is one of his. They were true pioneers of sound and vision. They refromed recently for
short tours but haven't recorded anything new.
Then I find about DEVO 2.0 and in the email I got it sounded good:
"Here, DEVO are doing some kids stuff with Nickelodeon or something"
This is taken from their site:
DEV2.0 is a strange, Corporate-Feudal experiment that attempts to bring the original DEVO music sensibility to children in the 5 to 8 year old demographic range.The band is composed of 5 talented kids ranging in age from 10 to 12 years old. They are able to play and sing. DEVO produced the music for them and Gerald Casale directed all of the videos for the DVD which was funded by Buena Vista Records, a division of the Disney Company.
Could this be the final act of post modern deconstruction? The final Devolution? Another subversive message to get me going? No, I don't think so. Seems like a good old fashioned cheque-dangler to me.
Although I love the band, I never fully took their message on board, I don't really think they understood what they meant themselves. I've read loads of shit about their theories but still
don't really get it. Any attempts to sneak this deal through as a 'Corporate-Fuedal experiment' won't work. The whole thing is fucked up. Granted, I'd love my kids to listen to DEVO instead of
whatever ringtones are available but not like this. I think it's the Disney part that gets me.
I've always said I'd sell out at the first opportunity so I can't blame them for making a few quid off it while plugging their back catalogue but to try excuse it as part of their grand scheme doesn't bide well with this sap.
Take a peak for yourself here but be sure to check this one out, DEVO in their prime, banging
out two songs.





